My colleague Verity Gough is at the BT Business Experience armed with her trusty Flip camera. Wandering around the venue, she's asking entrepreneurs one question: What one thing could your business not live without?
So far many of interviewees have said the internet is key but one made the very perceptive point that without customers his business wouldn't exist.
We're be uploading the videos soon but what do you think? What one thing is key to your business? Maybe it's your mum who does your accounting or perhaps your Twitter account is crucial. Let us know by posting below.
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Battle will commence in the regional heats of our business competition The Pitch 2010 this summer. Do you have a new company good enough to impress the judges?
We're putting together a list of business owners' must-haves.