US entrepreneur and AVG chief marketing officer Judith Bitterli, who has started and grown three successful businesses, will be one of four judges who will pick the winner of The Pitch 2014, our small business competition.
Ahead of the final in Bristol on 23 October, 100 small companies have been selected to attend one of two business boot camps in September. From those, 30 will be selected to pitch in front of Bitterli and her fellow judges with the overall champion receiving prizes worth thousands of pounds.
In this video, Bitterli shares a personal message to the 100 contestants on how to deliver the perfect pitch. The advice is relevant to any business owner.