Discover what works on your website

Along with a colleague I attended the Search Engine Strategies conference in Chicago in December to pick up tips on SEO and online marketing - and didn't come away disappointed. Among all the new tools and techniques Google were exhibiting we found Website Optimiser which really stood out for me as a new way of measuring website success.

Have you ever had an argument with your boss about which image or headline works best on your website? Now you can go head to head and let your visitors tell you what works best on your website by using Google's free Website Optimiser tool.

So what does Website Optimiser do?

This tool will allow you to test different versions of a particular web page.

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