Entrepreneurs target struggling rivals in credit squeeze

More than a quarter of small business owners believe the looming recession offers them the opportunity to acquire competitors struggling to cope with the economic downturn.

Despite business confidence hitting a three-year low amid recessionary fears, falling house prices and soaring interest rates, the poll by Tenon Forum showed 26% of entrepreneurs were laughing in the face of the doom mongers and putting rival firms facing difficulties at the top of their list of opportunities.

Another 51% said they hoped to exploit the current economic climate by winning clients from competitors, while 36% saw the chance to grow organically.

Unsurprisingly, those with previous experience of a downturn were particularly upbeat. Half of those who had survived a previous recession saw potential opportunities, compared to 43% of owners who hadn't.

Rhodri Ferrier, founder of Bulldog Natural Grooming, was among the optimists. "We can definitely see opportunities for our business in the predicted downturn," he claimed. "Services, such as advertising rates, are likely to come down and our male grooming products are very competitively priced in the mainstream.

To read the rest of the article you'll need to log in below

If you've forgotten your details click here for a reminder.

If you haven't got an account, it's free to set up and only takes a minute,
click here to register

Create your FREE BusinessZone.co.uk account to:

  • Access all articles in full
  • View multimedia
  • Receive email bulletins
  • Send private messages
Register now

Login

Forgotten your password?

From our YouTube channel

Anthony Lau, founder of Cyclehoop and 2009 winner of BusinessZone.co.uk's small business competition The Pitch:

For more exclusive videos, click here.

Do you tweet?

Join our social media discussion group and share your Twitter username with other BusinessZone members. Click here.

What one thing could your business not survive without?

We're putting together a list of business owners' must-haves. Tell us yours here.

BusinessZone TV

Dragons' Den judges James Caan and Deborah Meaden and social entrepreneur Karen Darby are some of the successful entrepreneurs who feature in our exclusive videos. Watch here.