The Start Line: Showcasing the UK's newest entrepreneurial talent

start line

BusinessZone.co.uk is always keen to support new entrepreneurial talent which is why we've created The Start Line. This regularly updated section profiles the UK's newest and most exciting businesses. If you have started a business in the past six months and would like to be featured in The Start Line, email editor@businesszone.co.uk with the name of the company founder(s), the business website and Twitter address, the month it was set up and a description of up to 100 words. Please make sure the subject line of your message is 'The Start Line' and remember that only businesses set up during the past six months are eligible. We reserve the right to edit copy. 

Company: Movebubble
Established: January 2014
Website: www.movebubble.com
Twitter: @movebubble
Founders: Aidan Rushby, Logan Hall and Tony Edwards
Movebubble is described as the first peer-to-peer community marketplace for residential property rentals; a long-term version of Airbnb. The site connects owners with renters and enables people to search for properties, negotiate rent, sign legal documents, manage property upkeep with local traders, and connect and sign-up with service providers. Renters and owners use social accounts to build a profile with references that feed into a rating system from peers and previous owners/renters. Movebubble is is free to list and use; the only charge is £50, paid by tenants upon contract completion.

Company:
 PolicyBuddy.com
Established: October 2012
Website: www.policybuddy.com
Twitter: @policybuddy
Founders: Klinton Marett and Georgina Jones
PolicyBuddy offers a free, online, insurance document storage website. Store all of your insurance documents in one place, for fast easy access from anywhere with an internet connection. Don't get caught out in an emergency, access your documents from home, work or abroad, using your smart phone, tablet, PC or mac. PolicyBuddy also offers a free renewal reminder alert service and a personalised quote manager for a convenient, competitive renewal process.

Company: Marketing Cheetah
Established: December 2012
Website: www.marketing-cheetah.co.uk
Twitter: @MarketingCheeta
Founders: Mayur Patel and Edo Skenderovik 
Marketing Cheetah offers social media set-up and management, consulting, branding  and internet marketing services. Marketing Cheetah was launched to help businesses increase their brand awareness, sales and profits in a cost effective way. Social media marketing is essential for any business, but planning and managing social media activity is a specialised and time-consuming task that many business owners don't have the time to undertake. Professional social media management cost-effectively leverages online marketing, while entrepreneurs get on with running their core business. 

Company: Cambridge Business Lounge
Established: August 2012
Website: www.cambridgebusinesslounge.com 
Twitter: @CamBizLounge
Founder: Ed Goodman
Cambridge Business Lounge is a new co-working space and support hub for start-ups and small businesses looking to work collaboratively in a relaxed and professional environment. There is an onsite training centre with two training rooms, a number of meeting rooms which can be hired by the hour and day, as well as a virtual assistant service supporting Cambridgeshire-based businesses. The company says: "We are creating a community of small businesses for the common goals of success and growth."

Company: DrDecaff
Established: December 2012
Website: www.drdecaff.com 
Twitter: @drdecaff 
Founder: Lee Betts 
DrDecaff says it is "the world's first and only product that helps people to quit caffeine without the withdrawal symptoms...based on science that is tried, tested and proven to work". Caffeine is a very addictive drug and quitting is tough. The adverse health effects of caffeine can be significant and despite popular belief, it doesn't actually give you energy! 47 million Americans have already tried quit due to health concerns but many more fail because of the harsh withdrawal symptoms. DrDecaff says it can help them.

Company: Spotamo
Established: April 2012
Twitter: @spotamo
Founders: Chris Cooper, Carlo van de Watering and Edward Millen
Spotamo is a modern, forward thinking marketing company that combines the power of social networking, the popularity of mobile applications, and the increased consumer demand for exclusive discounts and rewards. By using QR codes and custom built software, the company offers small businesses the flexibility to create their own marketing campaigns with the ability to change or amend at any time. Spotamo is aimed at independent retailers looking to promote their products and services online and on the high street.

Company: The Lemon Club
Established: January 2011
Website: www.thelemonclub.co.uk
Twitter: @TheLemonClub
Founders: Sally Hindmarch and Sue Carey
The Lemon Club delivers high-quality, low-cost training in essential communication skills, especially presenting, selling and networking. It’s all online, 24/7, so users can access training anytime and anywhere. The services are for people running a business, newly promoted or looking for a new job, and can be used to improve company performance. Members get a new training session each month from a portfolio of trainers and coaches who are all experts in their field. 

Company: Bio Organix Health
Established: July 2010
Website: www.bio-organixhealth.co.uk
Founder: Prati Khadka
Bio Organix Health is an independent health food store located at 141 Drummond Street, Euston, London. The company stocks and supplies a wide range of organic and whole foods and drinks, vitamin supplements, herbal remedies, essential oils, natural and organic skin care and body care products, proteins and sport supplements, green foods and super food supplements, organic baby foods, natural weight loss supplements, herbal teas, homoeopathy and flower remedy, organic hair colour and hair care products. Bio Organix Health offers free delivery in London, free postage delivery in the UK mainland and free and confidential nutrition advice.

Company: EthicalCommunity.com
Established: September 2010
Founders: Liam Patterson and Jason Dainter
EthicalCommunity.com is marketplace where consumers can buy and sell a huge range of ethical products from organic fashion through to hand-made natural soap. The marketplace offers shoppers a personal experience, allowing them to not only buy products that save the planet, but to understand where they come from, who made them, and what green credentials they have.
 
Company: Net2Nana
Established: July 2010
Website: www.net2nana.com
Founder: Belinda Bull
Net2Nana is an online store where you can find "Gorgeous Gifts for Mums and Grandmas". All products have special features that make them especially suitable for more mature ladies. The company's jewellery range, for example, is made without fiddly clasps and bags are fashionable, practical yet lightweight. All gifts can be gift wrapped for free including a handwritten greeting card. 
 
Company: YOU GOT ART
Established: February 2010
Twitter: @yougotart
Founder: Simon Duong
YOU GOT ART is a designer of limited edition art products, apparel and accessories. Founded by Simon Duong, YOU GOT ART promotes the work of innovative artists by showcasing original artwork through their fun and accessible wares. The company sells small designer wear labels that cannot be found on the high street thus offering a unique product to the market as well as promoting the designers. 
 
Company: MouseTrace
Established: August 2010
Twitter: @mousetrace
Founder: Dan Field
MouseTrace offers a simple solution which allows any website owner or designer to monitor how their visitors really use their website or blog, no more guessing why people aren’t engaging more, buying or signing up for your newsletters.  Drop 1 line of HTML into your website and then sit back and watch your visitors as they navigate through your website. By watching how the visitors actually use a website or blog, owners are able to rapidly find faults and identify where improvements can be made to drastically increase sales, better target advertising and improve engagement.

Company: Handmade Bag Boutique
Established: August 2010
Website: www.handmade-bag-boutique.co.uk    
Founder: Sarah Jane Dempsey
Handmade Bag Boutique is an online store selling unique bags for unique people. No two designs will ever be the same and all products are exclusively made and designed by Sarah Jane Dempsey. The company focuses on offering a variety of styles including tote, shopping, handbag, clutch, beach in bright and colourful fabrics. New designs are added regularly and a wedding section will be launched soon.

Company: Property Mates
Established: May 2010
Website: www.propertymates.co.uk
Twitter: @Propertymates 
Founders: Iona Stern and Peter Clark
Propertymates is a new concept in home seeking, matching potential landlords, purchasers and renters through its website and free parties. Propertymates makes it easier to get on the ladder enabling clients to meet a property 'mate' to share their investment with. Propertymates parties are a great opportunity to meet people face-to-face in a safe, pleasant and controlled environment, before deciding to 'try before you buy' (renting first) or purchasing together. There is no hard-selling from mortgage companies and estate agents. Parties are currently held in London, with plans to expand throughout the UK.

Company: Birds & Bees
Established: April 2010
Website: www.birdsnbees.co.uk
Founder:
Hazel Meek
Birds & Bees is an ecommerce gift company selling eco, ethical and organic sexy bedroom treats that are saucy for you and good for the environment. Say goodbye to sweatshop manufactured lingerie and lubes made of nasty paraben-filled chemicals, and hello to flirty Fairtrade underwear (his and hers), 100% biodegradable rose petals, Fairtrade condoms, organic sensual massage oil and natural soy wax candles. The website also stocks fabulous hampers full of gorgeous goodies to get the blood flowing and pulses racing. Naughty, but very nice!

Company: Be Your Best You
Established: February 2010
Website: www.beyourbestyou.co.uk
Founder: Chloe Tasch
Be Your Best You offers a combination of nutritional therapy and motivational coaching to address clients' personal wellbeing issues, and give them the confidence to achieve exactly what they want in life. Specialising in weight loss, the company uses nutritional expertise to analyse a client's current diet and provides them with a bespoke programme to suit their needs. This is complemented by inspiring coaching sessions to sustain the all important will-power and keep sight of their ultimate goals. Other services include kitchen cupboard clear-outs, weekly menu plans, walking partners, image consultancy and daily/weekly check in sessions.

Company: Tally Communications
Established: April 2010
Website: www.tallycommunications.co.uk
Founder: Natalie Trice
Tally Communications is a fresh thinking, creative, realistic PR consultancy that specialises in the fashion and lifestyle sectors. The company offers a comprehensive range of services to small businesses who think PR is just for the 'big boys'.  Time is taken to really learn about each client business, understand objectives and then a bespoke package is created.

Company: Gift Wrapped & Gorgeous
Established:
January 2010
Website:
www.giftwrappedandgorgeous.co.uk
Twitter: @GWAG_UK
Founder:
Amanda Charteris
Gift Wrapped & Gorgeous is an ecommerce gift company which markets UK-based creative designer makers. The business provides partners with a virtual boutique within a secure website as well as marketing and PR support and the opportunity to showcase their products to the UK media. Gift Wrapped & Gorgeous aims to be exclusive so designers are not in direct competition with each other and to enable the company to devote the time required to help them grow their businesses. Gift Wrapped & Gorgeous showcases beautiful high quality products and designs with a no quibble return policy.

Company: Whiteacres Design
Established: February 2010
Website: www.whiteacresdesign.co.uk
Founder: 
Amy Purdie
Whiteacres Design generates more customers, more money and more awareness for businesses by creating leaflets, brochures, websites and other promotional materials which are eye catching, memorable and appropriate for their needs. Whiteacres also creates branding which enables businesses to maintain a consistent, cohesive and strong identity, communicate their values and attract more customers.

Company: Grandma's Gifts
Established: May 2010
Website: www.grandmasgifts.co.uk
Founder: Mark Readman
Grandma's Gifts is an online retailer selling a wide range of gifts specially selected for grandparents. Products are aimed at increasing quality time between grandchildren and their grandparents, from jigsaw puzzles to photo albums, and puzzle books to retro sweets. Grandma's Gifts aims to help customers recapture memories and strengthen one of life's most precious relationships.

Company: Fantasy Wardrobe
Established: April 2009
Website: www.fantasywardrobe.co.uk
Founder: Gemma Dawson
Fantasy Wardrobe is a clothing boutique offering high quality, low priced clothing and accessories for men, ladies and children. The company has a large selection of products with new lines added daily. It also offers free delivery with no minimum order as well as a live chat service through which customers can ask questions. 

Company: BookingBug
Established: November 2009
Website: www.bookingbug.com

Twitter: @bookingbug
Founder: Glenn Shoosmith and Gregory Bockenstette
BookingBug is an online booking and reservation platform designed to help businesses and organisations offer their time online. Suitable for almost any service based business, BookingBug aims to change the way they manage and publish services, classes, courses and events. BookingBug is an open platform that allows a business to push dynamic availability information across the internet to allow easy discovery by consumers wherever they look. By building key strategic partnerships BookingBug aims to help bridge the gap between service providers and consumers.

Company: SocialSafe
Established: August 2009
Website: www.socialsafe.net
Founder: A joint venture between iBundle and 1minus1 
SocialSafe is a simple, fun and effective tool that enables Facebook users to store and manage a copy of their Facebook data on their own computer. This includes photos, profile information, contact details, Wall comments, with additional data being included in future upgrades. SocialSafe allows Facebook users to store and access their Facebook data simply and effectively on their computer of choice. All it takes is a single ‘click’ to capture their Facebook information within seconds. Significantly there is no long initial registration stage – the entire process is completed in a matter of minutes.

Company: Familyfridge.co.uk
Established: May 2009
Website: www.familyfridge.co.uk
Twitter: @Familyfridge
Founder: Lex Deak  Familyfridge.co.uk is a free online platform that provides modern families with simple tools to make certain aspects of family life just that little bit easier. A shared calendar, easy photo uploading, gift lists, address book and a host of other features are all packaged neatly within an ad free and totally private environment.

A lot of effort has gone into creating the intuitive and effortless user experience, the aim being to encourage maximum participation amongst those that are less tech savy. After all it's about including the whole family and enjoying the benefits of modern technology.

Company: Marketest
Established: October 2008
Website: www.marketest.co.uk
Founder: Nicolas Keller
Marketest is an online market research company for small businesses primarily working with entrepreneurs launching a new product or service. The company provides local, national and international market research using a group of more than 600,000 targeted panellists.

Company: Open Your Diary
Established: January 2009
Website: www.openyourdiary.com
Founder: Alex Elderfield
Open Your Diary makes taking appointments online easy and helps small businesses grow their customer base. Filling in a simple online form enables users to take bookings online, with automatic email and SMS reminders making missed appointments are a thing of the past. Understanding that small businesses, especially in today's climate, don't want big upfront capital investments or to be tied into long contracts, Open Your Diary offers a simple service and customers only pay if work is generated. Business directory listings and maps are also available to boost Google rankings and to help customers track users down.

Company: FOOB
Established: January 2009
Website: www.foob.co.uk
Founder: Max Griffiths
FOOB is a student marketing agency that works in partnership with universities and enables companies to target the UK student population. FOOB provides new students with a free USB stick pre-loaded with important university information, free space to save work and a directory of relevant companies. All university work and company advertisments are presented on a specially designed USB interface. In addition partnering universities can promote companies to the student population via university networks, student portals and on campus activity.

Company: Expert Magnet
Established: January 2009
Website: www.expertmagnet.com
Founder: James Leathem
The Expert Magnet platform is a smart and quick way to see which consultants, firms and experts can deliver the results and services your business needs. ExpertMagnet.com provides users with a personalised market gateway allowing them to post their business requirements and receive tailored responses from expert vendors outlining their relevant experience and capability.

Company: Adams Law
Established: January 2009
Website: www.adams-law.co.uk
Founder: Farah Adams
Adams Law aims to take a fresh approach to providing legal services in what is an unprecedented economic situation. The firm offers flexible ways of serving clients in the areas of employment law, hospitality and tourism law, property law and private client law to include powers of attorney, guardianship and wills. In some qualifying circumstances, the firm provides services free of charge. Adams Law is regulated by the Law Society of Scotland.

Company: My Vanity Case
Established: October 2008
Website: www.myvanitycase.co.uk
Founder: Michelle Shaw
Myvanitycase.co.uk is an online cosmetics boutique which brings its customers delightful beauty treats from around the globe direct to their door. The website aims to bring a range of exclusive and niche products which are relatively unknown to the UK market without the expense of shipping charges and import taxes. Myvanitycase.co.uk takes great pride in providing excellent customer service and all purchases come beautifully gift wrapped and delivered free of charge.

Company: Odessagne Sparkling
Established: September 2008
Website: www.odessagne.co.uk
Founder: Chris Jeffery
Odessagne imports award winning sparkling wine from Odessa on the Black Sea Coast. Currently stocking a range from a winery founded by Henri Roederer of the French Roederer Champagne family in 1896, the company plans to expand the product range in 2009. Russian royalty first brought French master Champagne makers to the vines of Odessa. This venture was so successful that in 1900 at the Paris World Fair, Russian sparkling wine defeated all the French entries to claim the internationally coveted 'Grand Prix de Champagne'.

Company: Middle Ground
Established: October 2008
Website:: www.middleground-china.co.uk
Founder: Andrew Peck
Middle Ground is a specialist consultancy providing services for businesses wishing to work in China. Services range from manufacturing sourcing for innovative British designers, through to trade fair representation and sales for companies in the service and export sector. Middle Ground's expertise base is broad and includes Chinese trained lawyers and former diplomatic interpreters on staff. Whereas many agencies tend to skim a percentage of all business established, Middle Ground believe in setting up a strong relationship between the British and Chinese partners and then stepping back.

Company: The IT Dept
Established: June 2008
Website:: www.The-IT-Dept.co.uk
Founder: Michael Donkin
The IT Dept offers a complete IT support service to business and home users throughout Lancashire. The company aims to become the IT department for those businesses which do not require their own IT staff. Whereas most IT support companies offer services based on a per computer fixed fee, The IT Dept offers a flexible amount of hours per month. The company is fully insured, with experienced and qualified technicians who are trained to go the extra mile in search of complete customer satisfaction.

Company: Joya Boxes
Established: June 2008
Website:: www.joyaboxes.com
Founder: Georgina Pearce
Joya Boxes produces innovative, stylish and practical hand-finished jewellery boxes which appeal to females old and young. The business' first product is a limited edition design with only 2000 available. Joya Boxes is already in talks with two well known high street chains and several online resellers about stocking its products.

Company: Thai Food Online
Established: April 2008
Website:: www.thai-food-online.co.uk
Founder: Julian Adikary
Thai Food Online stocks authentic Thai food products imported from Thailand which are not available in local supermarkets. The company turns over £2,500 a week, employs five people and plans to expand into selling other ethnic foods in 2009.

Company: 1st-To-Find Investigations
Established: April 2008
Website:: www.1st-to-find.co.uk
Founder: Caroline Stokes
Caroline Stokes set up her private investigations business after the Child Support Agency failed to trace the father of her daughter who had left 12 years previously. With several returning clients, 1st-To-Find Investigations has provided information on a murder case for the South Yorkshire Police which has remained unsolved since 1997.

Company: Fitness Box
Established: July 2008
Website:: www.fitnessbox.co.uk
Founder: Ross Calderwood
Edinburgh-based Fitness Box offers a range of sports clothing and assistive footwear to athletes of all levels and across a number of disciplines. The company aims to provide a level of service that is both informative and insightful and allows customers to focus on the hard work of actually doing the activity. From compression gear through to footwear that improves posture, Fitness Box is a boutique style of sport store that listens to customers in an attempt to meet their needs and wants.

Company: EstateAgencyFeesDirect.com
Established: April 2008
Website:: www.estateagencyfeesdirect.com
Founder: Jacqui and Marv Johnson
EstateAgencyFeesDirect.com enables property sellers to contact multiple local estate agents with their preffered terms and conditions and compare them on residential sales fees and valuations and those that offer additional services such as home information packs, conveyancing and surveys. The website aims to give the seller a hassle free way to negotiate fees and terms with multiple agents safe in the knowledge that agents both big and small will need to compete for the business.

Company: Instanttxt
Established: June 2008
Website:: www.instanttxt.co.uk
Founder: Andrew Freer
Instanttxt offers a variety of SMS services to a range of businesses. It aims to be a marketing partner to clients by advising and assisting them in making use of the growth in text messaging as a communition tool. Users can access web based services to store groups of contacts and templates and send bulk messages using their own handset.

Company: Minimyne
Established: April 2008
Website:: www.mimimyne.com
Founder: Tabitha Potts
Mimimyne showcases a range of quirky, contemporary designer products catering to babies, toddlers and parents. All products are sustainably produced to minimise the designer and consumer's carbon footprint and help children 'grow up green'. Mimimyne's furniture includes the Tiny Footprint Desk and Spin Tables by Naomi Dean and the SPLATT art storage station/chair by Spinifex. There are also organic T-shirts by productofyourenvironment, Twisted Twee and Mimimyne. In addtion, toys, shopping bags and craft kits are available.

Company: FirstRungProperty.com
Established: June 2008
Website:: www.firstrungproperty.com
Founder: Karen Harewood
FirstRungProperty.com is an exciting new way for first time buyers to get onto the property ladder. The company connects them with motivated vendors (people who need to sell quickly and are prepared to sell at a discount in exchange for a quick sale) and arranging for buyers to benefit from the discount by way of covering some or all of their deposit. As well as arranging to cover the buyer's upfront purchasing costs from the fee which is charged to the vendor, the business also operate a referral scheme so everyone who knows anyone who wants to buy for the first time can benefit.

Company: JobDreamz
Established: June 2008
Website:: www.jobdreamz.co.uk
Founder: Geoff Ford
JobDreamz is a UK wide generalist job board. The company provides a simple but powerful interface for advertisers to manage adverts and applications and includes features such as full colour adverts including banner, thumbnail logos, a company profile page, a company jobs page and a company RSS feed. All these features and more are included at no extra charge. In addition to regular marketing, all adverts are published on several third party websites to give maximum coverage. A free one month trial is on offer for interested parties.

Company: Stallfinder
Established: March 2008
Website:: Stallfinder.com
Founder: Gail O'Brien
Stallfinder.com is the UK's first one-stop shop for information on stallholders, events, fundraising and direct sales or party plan businesses. Stallfinder is essentially a dating agency for stallholders and event organisers with a database of UK events and a register of stallholders. Event organisers can use Stallfinder to search for stallholders and vice versa. The company also offers fundraising ideas, information and advice for stallholders and event organisers plus featured charities. There is no charge for event advertising so Stallfinder is a very useful free resource for charities and event organisers.

If you have started a business in the past six months and would like to be featured, email editor@businesszone.co.uk with the name of the company founder(s), the website and Twitter addresses, the month the business was set up and a description of up to 100 words. Remember, only companies established during the past six months are eligible. 

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