social networking

Why you should be bothering with professional online social networking

2010-11-25 09:53 - 2313 reads
social_media_letters_pinboard
It's a common question; why should I bother with social networking? But it wasn't that long ago that businesses were asking similar questions about mobile phones and email.

10 ways to use Twitter to engage with customers

2010-08-25 08:31 - 2513 reads
Twitter screenshot
Companies of all shapes and sizes are using Twitter to engage with customers. But exactly how? Follow this guide to tweeting success.

Video: Social media for small businesses - What's the point?

2010-08-18 08:34 - 5466 reads
social_media_letters_pinboard
Everyone's talking about Twitter and Facebook as valuable business tools but what can they do for small companies?
Video

Protect your brand: Turn your staff into social media superheroes

2010-07-14 08:32 - 3519 reads
superman superhero
Social networking can pose a threat to SMEs from staff not knowing how to respond. Here's how employees can be trained to react appropriately to customer complaints online.

10 ways Facebook can benefit your business

2010-07-14 08:29 - 7751 reads - 1 comment
Facebook logo
Social media phenomenon Facebook offers big opportunities for entrepreneurs to attract customers. Nikki Pilkington shares 10 tips.

The don'ts and don'ts of social media

2010-06-02 08:17 - 5569 reads - 3 comments
social media logos
It's easy to get things wrong when embracing the likes of Twitter and Facebook to promote your business. Chris Barling advises on what not to do when using social media for marketing.

Could Foursquare benefit your business?

2010-05-19 08:13 - 3263 reads - 1 comment
Foursquare logo
Location-based service Foursquare is the latest online network attracting attention. But should entrepreneurs get involved?

Exclusive video: Dell expert on making the most of social media

2010-03-31 09:59 - 4147 reads - 2 comments
Facebook and Twitter logos
In this video recorded in New York, Dan Martin speaks to Dell's Kara Krautter about how entrepreneurs can reap rewards using the latest online tools.
Video

SEO v social media marketing

2010-03-19 09:00 - 4399 reads - 10 comments
Twitter and Google
Internet marketer Nikki Pilkington takes a look at how SEO and social media function as marketing tools, and asks if it's war or a match made in heaven.

Live blog replay: Social Media for Marketing

2010-02-21 22:21 - 6576 reads
on air sign
Replay live coverage of the Social Media for Marketing Theatre at Technology for Marketing and Advertising in London on 23 and 24 February.
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