How to beat the recession: 10 things to do in the next 10 days

  • Robert Craven offers practical tips to help you survive the recession
  • But before implementing them you must ask yourself, is your business viable?
  • If not, it is time to move on and do something else with your life
  • If your business is viable, stop procrastinating and start acting
  • Despite what some may say, recession is the time to put your prices up
  • It is also time to sack underperforming staff, customers and suppliers

This is a "size 12 wellies" article. Lots of sweeping generalisations and treading on some people's sensitive toes. Here goes.

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How Anthony Lau, founder of Cyclehoop, won The Pitch 2009, BusinessZone.co.uk's £50,000 small business competition.