An entrepreneur's guide to using video

  • The reasons and benefits of introducing video
  • The basics of making video clips
  • Tips on publishing the result

Chris Barling explains how using video on your company website can be a powerful tool for marketing your small business, attracting new customers and increasing sales. 

Viewing videos online is on the rise. According to ComScore, in early 2010 an amazing 5.5bn videos were watched in the UK in one month alone. The growth rate of 37% year-on-year shows no signs of slowing down. It's a true phenomenon.

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