- Media: Video
- The internet allows small businesses to create tribes of followers
- Some small businesses do it better than large businesses
- Entrepreneurs also need to become indispensable to their customers
- Seth Godin reveals why he doesn't use social network Twitter
Seth Godin is an iconic figure in the small business sector who has written several bestselling books on how to engage with customers. BusinessZone.co.uk editor Dan Martin travelled to New York to meet Godin and, in an exclusive interview, asked him why to be successful entrepreneurs need to think tribal and become indispensable.
Dragons' Den judges James Caan and Deborah Meaden and social entrepreneur Karen Darby are some of the successful entrepreneurs who feature in our exclusive videos. 
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