Social Media Week London: A small business guide

Between 13 and 17 February, 12 cities around the world will be holding hundreds of events focusing on all things social media. BusinessZone.co.uk is a media partner of Social Media Week London and here is our guide to the events of most interest to small business owners.

How are corporate communities using online communities?
13 February, 6pm - 9pm, Cass Business School 
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Social media governance and the law
14 February, 8.30am - 10.30am, Venue TBC
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Blogging bootcamp for businesses
14 February, 8.30am - 10am, Citigate Dewe Rogerson
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Social business in action
14 February, 8.30am - 10.30am, Edelman offices - Southside
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Men are from Foursquare, women are from Facebook
14 February, 9am - 10am, Porter Novelli
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Optimising your global social media strategy for 2012
14 February, 4.30pm - 7pm, Venue TBC
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Integrating social media into the marketing mix
15 February, 10am - 12pm, Total Media HQ
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The future of social media in business
15 February, 3pm - 5pm, Venue TBC
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Games for brands
15 February, 4.30pm - 7pm, Accelerator
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Email and social media: The new rules of engagement [this event features BusinessZone.co.uk editor Dan Martin]
16 February, 11am - 1pm, Design Council
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Social recruiting and Gen Y
16 February, 8.30am - 10.30am, Milkround HQ
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Understanding your brand's online eco-system and how to measure cross-channel ROI
16 February, 2pm - 3.30pm, The Office Group
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Digital trends and the impact on traditional marketing
16 February, 6.30pm - 9pm, The Lighthouse
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The social consumer: Digital detox
17 February, 8.30am - 10am, Mintel
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