By accepting customer payments online, business owners can widen their market reach and increase revenue. Michael Norton, managing director at PayPoint.net, examines how to get the process right.
Despite the economic downturn, ecommerce has shown continued growth the high street retailers are feeling the pinch. With a lower cost of entry to market, there is no better time to tap into this lucrative space. On the face of it, trading online sounds simple, but there are elements that require greater investigation.
For a beginner the online payments market is very crowded and can appear daunting to first time users. It is essential to look at cost effectiveness of any payment solution. This will depend on expected volumes and the nature of the business. So how do you get started?
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