VIDEO: Campaigners show why micro-firms matter in eight hour broadcast

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Britain's smallest businesses were celebrated today (9 January) with a day-long online video broadcast featuring entrepreneurs and other business experts.

Organised by support network Enterprise Rockers, MicroBizMattersDay focuses on companies employing under nine staff and the value the bring to the economy.

Despite making up the majority of all firms in the UK, Enterprise Rockers co-founders Tony Robinson and Tina Boden say they are not well represented in terms of support from government and other organisations.

To showcase micro firms, Robinson and Boden joined forces with software company Sage One and Google to run a series of live interviews. Among those who took part was BusinessZone editor Dan Martin, who also runs a micro-business. He featured earlier in the day and you can watch it here.

Watch all the videos here:

Robinson said: "The recent VAT MOSS debacle; high costs of doing business because of energy, transport and telecoms; managing red tape; unfair payment terms and government financial support to bigger businesses, demonstrates how important levelling the business playing field is.
"We have to help ourselves as we can't influence change through the £2bn lobbying industry. We can help each other to win more customers, buy from each other, improve cash flow and advise each other on how to keep going. That’s what #MicroBizMatters Day, on 9 January, is all about.
Boden added: "Some Rockers have described it as the micro biz social media equivalent of Live Aid. By each micro business owner giving nine minutes to help each other on 9 January we hope that the prospects of survival and growth for hundreds of thousands of us will be improved."

About Dan Martin

About Dan Martin

Dan Martin has 10 years experience as a journalist writing about entrepreneurs and the issues that affect them.

After three years working as a researcher for Sky News, he joined as a reporter. This was followed by two years working as news editor for during which time Dan also contributed to Growing Business magazine. In 2006, he joined Sift Media as business editor before being promoted to editor of He also has responsibility for UK Business Forums, the UK’s most active online forums for small business entrepreneurs. In addition, Dan founded The Pitch,'s nationwide competition for small business owners. He host the grand finals in 2009 and 2010 in front of an audience of 300. 

As well as interviewing many entrepreneurs, Dan has written content for leading business organisations such as the Department for Business, Enterprise and Regulatory Reform, British Chambers of Commerce, Forum of Private Business, Investors in People and Business Link for London. Among the publications that have quoted Dan are The Times, Mail On Sunday, Financial Times, Personnel Today and Bristol Evening Post. His articles have also been published by publications including eGov Monitor, Virgin Express in-flight magazine and Personal Success.

Dan regularly speaks at events about small business and social media issues. Among the events he has presented at are the National Federation of Enterprise Agencies' annual conference, Learning Technologies, Publishing Expo and World of Learning. He has also chaired high profile debates featuring senior representatives from Business Link and the Federation of Small Businesses and Dragons' Den judge James Caan.

Dan was named the 10th most influential political blogger on Twitter by the Independent and won the public award for best B2B tweeter at the Golden Twits 2010. He also organised the Bristol Twestival, part of a global Twitter driven charity initiative, in February 2009 and March 2010. Volunteers from 175 cities around the world organised events using the social network. In total, $350,000 was raised for charity: water in 2009 and $500,000 for Concern in 2010. In Bristol, £1,500 and £5,600 was raised.


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